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Peachtree Group is an investment firm driving growth with a diverse portfolio of commercial real estate assets and other ventures. We’ve executed hundreds of investments since inception with a focus on real estate acquisition, development and lending. Today, we manage over $2.5 billion in equity, augmented by services designed to protect, support and grow our investments.
Peachtree Group offers investment opportunities in acquisitions, development, and credit - including commercial lending. Our investment services help protect and grow our investments and include: Asset Management (building and loan servicing); Capital Markets (debt and equity through Peachtree Private Credit Investors (PPCI) our exclusive broker-dealer for Peachtree Group's family of funds, which includes FINRA-registered representatives; Construction Project Management and Property Management.
Peachtree Group was founded in 2007, by CEO and managing principal, Greg Friedman and managing principal, Mitul Patel. CFO and managing principal, Jatin Desai joined the company in 2009.
Peachtree Group is a private company owned by Greg Friedman, Mitul Patel and Jatin Desai.
Yes. Peachtree Hotel Group rebranded as Peachtree Group when the company expanded to invest beyond hotels in 2022.
Yes. Peachtree Group has a hospitality management division that manages our owned hotels, as well offers third-party management services.
Yes. Peachtree Hospitality Management is the hotel management division of Peachtree Group. This entity manages our owned hotels, as well as offers third-party management services for other hotel groups.
Yes, Stonehill Strategic Capital and Stonehill PACE has been the credit arm of Peachtree Group since its founding in 2014. In September 2023, Stonehill officially became known as Peachtree Group Credit. Peachtree Group Credit encompasses our lending division, as well as our note purchases.
Yes. Peachtree Group Credit, formerly Stonehill Strategic Capital is a direct commercial real estate lender, actively providing permanent loans, bridge loans, mezzanine loans, CPACE loans and preferred equity investments. Our lending division was founded in 2013, and provides creative finance solutions for acquisitions, recapitalizations, refinancing, repositions and renovations. Our strategic insight is informed through decades of lending experience coupled with access to real time data. We are better lenders because of the insight from our dedicated property operations and construction management teams helping borrowers achieve their business objectives.
Peachtree Group prioritizes Diversity, Equity, and Inclusion. Our policy ensures accessibility, diverse representation, inclusive language, sensitive topic handling, feedback, training, compliance, and accountability. We are committed to a welcoming, equitable, and inclusive environment for all.
At Peachtree Group, we are unwavering in our commitment to Environmental, Social and Governance (ESG) principles. We strive to make positive contributions to the world by incorporating sustainability into our business practices, fostering a diverse and inclusive workplace, and maintaining the highest standards of corporate governance. Our mission is to create long-term value, not only for our stakeholders but for the planet and society as a whole. We believe that responsible ESG practices are integral to our success and align with our core values.
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Commercial Mortgage Alert: Peachtree Group Backs Multifamily Project
This article is republished with permission from Green Street News.
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The developer of an apartment complex in northwest Washington state has lined up $57.5 million of senior debt from Peachtree Group, including $29 million of commercial Property Assessed Clean Energy financing.
Grandview North is on track to complete the 350-unit Harrington Place, in Ferndale, by January 2026. Atlanta-based Peachtree funded $13 million of the debt at closing on Jan. 28.
The fixed-rate C-PACE loan has a 30-year term. The rest of the senior financing package, brokered by CapNorth, was structured as a $28.5 million, floating-rate construction loan with an initial term of 18 months, plus extension options.
As part of the deal, the term of an outstanding $20 million mezzanine loan from Hickory CRE Lending was adjusted to match that of the Peachtree floater. The project is expected to cost $90 million, which pegs the overall loan-to-cost ratio at roughly 86%.
New York-based Hickory originated its fully funded subordinate loan as part of a $77 million debt package that Arlington, Wash.-based Grandview lined up in April 2023. The package also included a $57 million senior-debt commitment from Bayview Asset Management of Coral Gables, Fla. Bayview’s portion, which never funded because construction was postponed due to permitting delays, was split between a $45 million construction loan from its Oceanview Life and Annuity affiliate and $12 million of C-PACE financing from its Bayview PACE unit.
Developers can use C-PACE loans, which are repaid via assessments collected with property taxes, to help finance commercial buildings that meet certain standards for energy efficiency and sustainability. For its part, Peachtree offers borrowers debt throughout the capital stack by providing such financing in conjunction with traditional construction and bridge loans, president Daniel Siegel said.
Harrington Place will comprise 11 buildings on an 18-acre site that Grandview has owned since late 2020. The 101 studios and 150 one-bedroom, 63 two-bedroom and 36 three-bedroom units will have quartz counters, stainless-steel appliances and full-size washer/dryers.
Amenities will include fitness, game and party rooms, a lounge, a playground, indoor and outdoor athletic courts, and a patio with grills. The property is at 6276 Portal Way, a half-mile west of the Nooksack River and 10 miles northwest of Bellingham, a growing city between Vancouver, Canada, to the north and Seattle to the south.
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Peachtree Group Surpasses $2 Billion in Hotel Developments
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ATLANTA (Feb. 3, 2025) – Peachtree Group (“Peachtree”) announced that the firm surpassed $2 billion in hotel development, bringing its total development portfolio to 48 hotels nationwide.
Peachtree's development journey began 17 years ago with a $10 million Fairfield Inn project in Alabama, establishing its expertise in hotel development with a focus on suburban, highway and tertiary markets across the Southeast and Midwest.
Today, Peachtree has expanded its reach, solidifying its leadership in hospitality development with projects not only in its traditional markets but also in urban infill locations nationwide. Recent milestones include topping out a beachfront hotel in Gulf Shores, Alabama and breaking ground on a dual-branded project in Uptown Dallas, Texas.
"Our early projects taught us how to build efficiently and effectively, setting the stage for the more complex and impactful developments we're delivering today," said Greg Friedman, managing principal and CEO for Peachtree. "From suburban mainstays to urban landmarks, our team's adaptability and expertise have been the cornerstone of our success."
Showcasing its versatility, Peachtree leverages an experienced underwriting and project management platform to strategically expand its footprint into larger urban infill markets nationwide, collaborating with local development partners and pursuing larger investments.
Recent and ongoing projects include:
- Embassy Suites, Gulf Shores, Alabama: This beachfront hotel, the largest in the area, recently topped out and is set to open in summer 2025.
- AC and Moxy Hotel, Uptown Dallas: This 264-room, dual-branded Marriott-branded development broke ground in August 2024 and represents a milestone in urban hospitality development.
- Tru by Hilton, Huntsville, Alabama: a modern 98-room hotel designed for comfort and convenience, scheduled to open in the fourth quarter of 2025.
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These projects and others under construction span the country and highlight Peachtree's ability to execute across a broad spectrum of hospitality asset types, from limited-service properties to high-rise, amenity-rich hotels. Peachtree has been a strong advocate of the Qualified Opportunity Zone (QOZ) program since its inception, strategically allocating capital to drive economic development and to meet the program’s objective of fostering revitalization and growth in underserved communities. Recent examples of Peachtree's success in QOZ developments include:
- AC Hotel by Marriott, Sacramento, California: This hotel transformed an underperforming surface parking lot into a signature downtown hotel and was recently awarded one of the city's Best Real Estate Projects for 2024.
- Residence Inn by Marriott, San Antonio, Texas: Succeeding an older-generation property, the hotel taking advantage of a premier location near strong demand drivers in a diverse and growing market.
- The Hampton Inn & Suites Maui, Kahului, Hawaii: A 136-room beachfront property and Kahului’s only branded hotel. Positioned to capture demand from both the cruise ports and the primary airport, it is set to open by the end of March.
The firm has been one of the most active hotel developers in QOZs, having already opened 10 hotels, with another five under construction and three in the pipeline in these designated areas.
“Hotels are more than just buildings; they are drivers of economic opportunity, creating local jobs and providing paths to meaningful careers in hospitality. By investing in underserved hospitality markets, we aim to support the growth of neighborhoods and contribute to their development,” Friedman said.
While Peachtree remains committed to its core expertise in suburban, limited-service hotels—exemplified by the Homewood Suites by Hilton project in Louisville, Kentucky—it has also embraced larger, more complex developments in primary markets. These projects reflect Peachtree’s commitment to diversifying its portfolio and creating long-term value.
"Our development strategy is about identifying opportunities where we can leverage our learned expertise and push the boundaries of what we can achieve," Friedman said. "Whether it's suburban efficiency, urban complexity or transformative Opportunity Zone developments, our team continues to deliver exceptional results for our stakeholders."
With a proven track record and a forward-looking approach, Peachtree is poised to continue leading the way in hospitality development. The firm's ability to balance efficiency, innovation and social impact ensures it remains well positioned to meet the evolving demands of the market.
About Peachtree Group
Peachtree Group is a vertically integrated investment management firm specializing in identifying and capitalizing on opportunities in dislocated markets, anchored by commercial real estate. Today, the company manages billions in capital across acquisitions, development and lending, augmented by services designed to protect, support and grow its investments. For more information, visit www.peachtreegroup.com.
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Peachtree Closes 17 loans totaling more than $244MM in the last 90 days
Peachtree Group Closed 17 loans totaling more than $244MM in the last 90 days
Peachtree Group is a nationwide direct balance-sheet lender, offering competitive terms, in-house loan servicing, and flexible capital to handle a wide array of projects.
Peachtree provides full-stack debt capital solutions to qualified commercial real estate owners across all sectors throughout the U.S. We offer bridge, construction, mezzanine, preferred equity, CPACE, permanent and NNN financing.
See below for some of the most recent loan transactions from Peachtree Group including hotel loans, retail, multifamily, industrial, and land. Click here for our portfolio.
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Need Financing? Contact us at lending@peachtreegroup.com.
FEATURED: $20.5MM Development Loan for a Conversion
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Peachtree Group worked with the Sponsor to convert a retail store to an industrial building in a sought-after area of Sacramento, CA.
Read the Case Study.
FEATURED: $12.5MM Bridge Loan for a Hotel
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Peachtree Group worked with the Sponsor to pay off its maturing loan while executing a business plan to upgrade its property to better compete in the marketplace and retain its Hilton flag.
Read the Case Study.
Peachtree is an award-winning hotel lender. Contact us to discuss your deal.